How many times have you visited or exhibited at a trade show only to return to the office with a stack of business cards, a terrible headache and nothing in the way of realistic business development leads? Too many you say? That’s what we thought. Our event and trade show marketing team will build a plan to help you capture critical client data at your trade show booth using our Mobile Trade Show Technology. This handy tool helps you generate meaningful sales leads, collect data and maintain contact with those leads by simply rewarding them for stopping by your booth or participating in your on-site promotions. How? We use QR codes, text, snap tags, Near-Field Communications (NFC) and other mechanisms to bring the real and online worlds together. Turning
everything, from static booth displays to banners to promotional items, into highly interactive marketing tools that drive engagement with your brand both during and after a trade show.
What does that mean for your organization? Think improved business development, stronger sales and – finally – a way to quantify a return on your trade show investment.
Here’s the cool part:
IT’S EASY: Consumers don’t have to download complicated applications or rely on specific hardware to interact with our Mobile Trade Show Technology. They simply text or scan a QR code and are then sent a text message or an email thanking them for stopping by your booth. You can then enter them for a chance to win a prize, send them useful information, offer them fun promotional items or even discounts and in turn collect highly valuable information that can be used to guide your sales efforts.
IT’S MEASURABLE: Interactions are tracked in real time from the moment of engagement. You know exactly who’s encountered your brand at a trade show, who’s interested in your products or services – and most importantly – how to contact them to make a sale.
IT WORKS: Our worry-free Mobile Trade Show Technology is built on a highly-reliable platform and features a host of configurable security tools including single-use coupons, visual date and time stamps and location codes to complete the mobile interaction process. That allows you to focus on what matters most – making sales. With McLoughlin Mobile Trade Show Technology, you’ll never regret attending a trade show again.